Search for: "Dave Wieneke"
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13 Sep 2008, 4:14 am
Useful Art’s host, Dave Wieneke, will be in Indianopolis September 24th to speak at ExactTarget [read post]
7 Sep 2011, 8:59 pm
Republished by Blog Post PromoterDave Wieneke asks: Can the Seven Dwarfs of Menopause not be infringement [read post]
16 Mar 2009, 7:27 am
Dave Wieneke pointed out that images of Disney's Seven Dwarves are circulating along with an apparently [read post]
2 Nov 2008, 1:49 pm
When is email definitely not spam? When it’s relevant and people really want it. Email service provider ExactTarget quotes me in their corporate blog today on the benefits of creating highly personalized email communications. Along with the “use benefits” I quantified for them, I’d also offer that personalizing communications often shifts the editorial voice to being more customer-focused. In the end, communication isn’t technical; its personal. It… [read post]
14 Mar 2008, 3:05 am
All the best, Dave Wieneke ShareThis [read post]
20 Jul 2008, 11:04 am
About twenty years ago. I was fortunate to study the social psychology theory of Lay Epistemology with a student of its developer, Arie Kruglanski. Thirty or so social media experts joined me for a discussion at Podcamp, taking place at Harvard Medical School, to introduce this remarkably durable theory as one way to assess and plan influential marketing communications. Thanks to everyone who participated. Here is the Powerpoint part of my… [read post]
22 Apr 2008, 12:02 pm
Editor’s note: this post isn’t about the web and law - but it’s of interest to anyone trying to gain high-value customers online, which certainly includes some lawyers. I’m excited about the capabilities of a Bay Area start-up firm called Marketo. I became one of their early customers last year, and was complimented to have some comments about them included as a video testimonial. Its a little off-topic from how law and politics shape the web — but services like… [read post]
20 May 2008, 2:06 am
Hello from Toronto, where its light until almost 10pm. The good people at ExactTarget invited me to join their 1:1 marketing conference as a speaker on email marketing best practices. I’ll be singing the praises of email newsletters as a means to personally address customers while generating and nurturing leads. ShareThis [read post]
28 Oct 2008, 1:08 am
Best, Dave Wieneke ShareThis [read post]
